Welcome
Law Practice Websites for Attorneys
Stand out in the massive crowd of Law Practice Websites
| The majority of law practice websites are static, boring and look as if they are created with a cookie-cutter machine. Moreover, once launched, most law firm websites are never touched again unless a partner or associate is added or removed from the law practice. When the search engines, such as Google, Bing and Yahoo, revisit these stagnate legal websites on the average of every two weeks, not a “i” was dotted nor a “t” crossed: i.e. the legal website did not change by one byte! The search engine says to itself (if it could): “Hmmm… nothing new here! Again! The law firm’s website’s ranking will stay the same or be demoted.” |
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For many lawyers facing huge competitors in significant markets (e.g. Los Angeles, New York, San Francisco, etc.) we take full-advantage of the weaknesses of BIG law firm’s complacent websites. Many powerful firms spent so much money on their website that they move forward thinking themselves invincible and will sit on their heels thinking all that could be done WAS DONE (past tense); never re-visiting their law practice website following its initial deployment; never understanding that the clever lawyer who “works the web” can outperform their over-priced legal website. Many of our law firm clients learn that an effective law firm website should be treated like a living, breathing, marketing extension of their law firm and, if given an hour or two of time each month, their law practice website can climb to top of the website pile – no matter the perceived potency of their legal competitors. While your site is working its way toward page ONE, we have other ways for you to be on page ONE next to or on TOP of any legal competitor in a week’s time.
Experts in Attorney Internet Marketing
Get a stream of new law client calls
| The web is the only viable marketing means that is cost effective for most lawyers. Attorney Internet Marketing is the best way for a law practice to be seen, to be found by new clients, and to grow their practice. The sooner that you take the power of the Internet seriously, the sooner the web will help you grow your practice. Those lawyers who pro-actively use Attorney Internet Marketing to get their law firm some visibility will enjoy a lawyer’s ultimate “freedom” — the freedom to say “No.” When your phone is regularly ringing with new legal clients you will find yourself with the luxurious option to say “no” to those potential law clients that you just don’t feel good about, but for sake of cash-flow in times-past, you said “yes” only to later regret the decision. |
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Law Practice Website Design is the answer
With a decade PLUS of Law Practice Website Design and website-deployment including extensive experience in online Attorney Internet Marketing, we know what it takes to get you and your law practice noticed by colleagues and new clients. Any concerns that you might have that your modest budget cannot make a difference against your bigger competitors’ spending –some spending upwards of $40,000 for a single website– can be tossed aside. Using the power of expert Law Practice Website Design you can elevate your law practice above the noise of all the other law firms all competing for the same client pool. You can compete! You can get 4 of 5 new clients from the web each month with the tiniest of budgets.
Search Engine Optimization for Law Practice Websites
Compete against powerful legal rivals with good SEO
| The web is the ultimate “level playing field” where money can make a difference —but— that said, having a “clever-cleaver” web marketing team on your side can leverage your power. We routinely position many, small, solo law practice clients ahead of big, potent, powerhouse law firms given seemingly impossibly frugal budgets. |
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What is Search Engine Optimization for Law Firms?
SEO for Law Firms – is the practice of optimizing a website so that it will achieve the highest search engine ranking possible for the law firm’s targeted potential client demographic. Carefully-crafted, well-engineered SEO-optimization of every web page of a website is a powerful and cost-effective method for getting Law Firm Internet Visibility quickly.
Good SEO techniques - will make certain that your law practice website will maintain high search engine rankings over the long-haul and is a core foundation block of a solid Attorney Internet Marketing Strategy – – – a strategy that will provide you a strong and reliable law firm web presence from the day your site goes “live.” Moreover, good SEO will give your law practice the necessary local and regional web presence – something every credible law firm must have – while simultaneously reinforcing current client loyalty and current client referrals.
Search Engine Optimization Experts
We are really good at Search Engine Optimization (SEO). Really… We are seriously competent! SEO is often as much “art” as it is “science.” We use the best “white hat” SEO practices combined with studying your competition in your LOCAL or REGIONAL target market so as to engineer your existing or new website to take on and pass-by your competitors who are all looking for the same prospective new legal clients. We often get our clients websites on Google, Bing and yahoo’s PAGE ONE for many critical searches in most regional markets in mere weeks or months – not years. To be on Page #1 “rocks!” to be on Page #3+ “not so much…”
Read more about Search Engine Optimization for Law Firms
Custom Law Practice Website Design
| Is your law firm taking full advantage of the most powerful and cost-effective marketing resource ever? Yes, it is the Internet! As a viable law firm look to grow your client base and your bottom line, you absolutely must have a web presence. That said, just having any old website on the web is not good enough. You need to be more clever than your legal rivals. It is doable! To use the web to your advantage, you need a professionally designed website that will rise above the noise of the 1,000′s of competing legal websites so that you stand out – so that your message can be FOUND! If you are anywhere other than Page ONE or Page TWO for meaningful searches you don’t even exist! |
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We provide Custom Website Design to create your law practice a website that will get you powerful Internet visibility. Our graphic designers and website coding pros will work with you to design and deploy a Custom Website Design that fully conveys that which sets you and your law practice apart from others and highlights your unique skills and niche specialties, experience, and your firm’s ability to provide competent legal services.
Read more about Law Practice Website Design
Customizable Website Templates
| We have dozens of totally customizable website templates and proven page layouts that have been tested in Legal Marketing Campaigns that makes it both fast and affordable for you to have a professionally-designed website for your law firm in mere days – not weeks or months. We will work with you to customize one or more of the many website templates we have created over the years. We will use these website template modules to design for you a website layout that will integrate your law firm name, logo or graphics thus creating a “Branded Website.” |
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We will edit, enhance and then add pictures of your office building; pictures of you, pictures of your associates and/or staff so as to create a warm and inviting “Look and Feel.” It will be our goal to portray you and your law practice as approachable and staffed by caring and compassionate human beings. The truth is, potential legal clients are tired of boring, cookie-cutter law firm websites that many lawyers pay outrageous prices for only to have the visitor click away in mere seconds never giving them any serious consideration. Cookie cutter legal sites get zero traction.
On the other hand, in just a few days, your customized and “branded” law firm website can be “UP and LIVE” promoting your law practice and skill sets to new clients who are searching for you right now.
Law Practice Website Content
| Almost 90% of our clients choose to have us write and supply the content necessary to help their new Law Practice Website out-perform the competition. Our attorney content writers and law practice marketing experts have written legal website content for 100′s of law firms. The content is not boilerplate and is specifically-tailored to your practice, and to appeal to potential clients while always being Google-friendly. You are welcome to review and edit the content “to taste” which is far less tedious than you taking a couple of weeks off to write your own content from scratch. You continue to do what you do best and allow us to get your website designed, fleshed-out and deployed in fast order. We’ve written content for most every law section. |
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Why your Law Firm should have a Pay Per Click Campaign
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Pay-per-click (PPC) advertising and campaigns are the primary way of advertising on the internet. Back in 2009, the three largest players in the market were Google, Yahoo, and Bing. As of August 2011, Microsoft’s Bing Division purchased the Yahoo PPC Platform. Yahoo is now fully incorporated into the Bing product line so when you advertise on Bing you also show up on Yahoo withour having to manage two separate accounts.
A Law Practice PPC campaign allows you to determine exactly who visits your website. You only pay for clicks to your site. There is no charge if your ad is displayed and seen but not clicked -referred to as an “impression.” |
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Who are these ads-only People? - We’ve interviewed these “sponsored-ads-only” folks in focus groups and they make the compelling analogy of the old days of using a Yellow Pages Directory where they will only call businesses that are “serious enough” to have at least a 1/2 page Yellow Page Ad. They would never, ever, look at the FREE one-line entries that the Yellow Pages Directories insert in their books at NO COST. Besides, they insist: “Those businesses listed in the FREE ADS often never even answer their phones, so why bother with them?” We have many, many law firm clients whose websites are routinely displayed on Page One AND have a Paid Ad on that same Page One results page. Frankly, it works – and it is a beneficial Internet marketing Strategy that every law firm should experiment with.
Read more about Law Firm Pay Per Click Campaigns
Let’s talk…
To have a conversation with a Law Practice Marketing GEEK – not a salesperson – please call us today.
